Purchase individual songs or full albums through iTunes Store.

Genius function to search through your collection of songs library and organize them into mixes, like a customized radio with your favorite music.

Access Apple Music to listen to millions of songs via streaming without downloading anything.

Listen to live radio broadcasts via streaming sorted by genre, including Beats 1.

Burn a CD or create a backup of your library.

Import songs from CDs with the format of your choice: AIFF, AAC, MP3, WAV, HE-AAC or Apple Lossless.

C atalog multimedia files, organizing them into folders, or obtain and edit the information of the songs.

Synchronize the multimedia library of iPhones, iPods, and iPads.

Play any multimedia content stored locally, imported or by streaming.

Such a popular piece of software among users of any platform that its downloads figure in the range of billions and it has even given its name to a music festival. The door to access millions of songs, albums, artists and playlists.Īnd if that weren't enough, it has also become the operational center for Apple Music, the music streaming service developed the guys at Cupertino to compete with Spotify and Deezer, as well as an access point to hundreds of online radio stations organized by genre (alternative, pop, rock, hip-hop, jazz, dance, country, metal.) and Beats 1, Apple's new station hosted by the famous DJ from New Zealand, Zane Lowe.Īll in all, any user of an iOS device needs to have this program installed on his computer to make the most of his phone or tablet, although it's also very useful for any other persona that has never touched an iPhone or iPad before. But on the other, it's also a content manager with which you can sync your iPhone or iPad with a Windows PC. On the one hand, it's much more than a simple multimedia player from which you can enjoy and organize all your songs and videos because it's also a store where you can purchase audiovisual contents to expand your library.

When someone asks you to define exactly what iTunes is, you initially don't really know what to answer because it covers such a wide range of functions and features revolving around multimedia contents such as music, videos, and movies.

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